Posts Tagged with "Brand Re-enforcement"

6 Ways That Neglecting Your Website is Killing Your Brand

Tuesday, July 9, 2013

0 Comments

6 Ways That Neglecting Your Website is Killing Your Brand

When website owners are pressed to consider an update, a new focus, or additional inbound marketing efforts, the typical response is "we just don't have the money." While that might seem like a justifiable and economical approach, it's short sighted. Your neglect is actually costing you money.

Continue reading...

What Your Website Says About You

Thursday, April 1, 2010

0 Comments

Your brand is not your logo, it’s the promise of an experience. Everything you do either re-enforces or erodes it. That is especially true of your Web presence. As an ever-growing number of customers, partners and vendors expect to use the Web as their preferred point of customer experience, they come to a site in hopes of brand re-enforcement. So, as important as that is to your brand, it’s tragic that it is often the one thing that becomes a brand’s largest “eroder.”

Continue reading...

Out with Old, In with the New

Sunday, December 27, 2009

0 Comments

It’s been said “Don’t look back, unless that’s where you’re headed.”  But I hope you’ll accept my apology as we take a look at the adventure that was 2009 one last time before we launch into an exciting new year. One year ago, my wife/business partner predicted that something big was going to happen this […]

Continue reading...

Invasion of the Brand Snatchers

Wednesday, April 15, 2009

0 Comments

Yeah, we could make all sorts of other movie title jokes about it. Like "Dude, Where's My Message," "Silence of the Brands" and "Raiders of the Lost Trademark." But it's not a joking matter. Don't look now, but Web2.0 has taken control of your brand.

Continue reading...

How to Maintain Your Twitter Account…and Your Sanity

Sunday, April 5, 2009

0 Comments

Since day one, our mission at Trivera has always been to help our client companies become more successful by using Internet technology to improve their brand relationships. And while Twitter is being lauded in many circles as the second coming of the Web, for us, and our clients, it’s simply another tool that will either […]

Continue reading...