Archive | December, 1999
Good Web site Design and Healthy Sales – The Correlation!
Late last year IBM spared no expense to position itself as an Internet leader. National television ads and other marketing campaigns helped e-commerce grab the public eye. However, there was a small fly in the ointment — by their own admission, IBM’s own Web site was a mess. The most popular feature was a search [...]
Continue reading...Search Engines – Revisited – Part 2
17 December 1999
Last Month I talked about how the title of a page on your Web site contributes to your findability by the search engines. Metatags are also critical to your search engine placement. They embed Keywords and Descriptions within a page, that, while invisible to the human visitor, are searched for and indexed by search engine [...]
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About TriveraGuy:
TriveraGuy is Tom Snyder, founder, president and CEO of Trivera Interactive, one of the upper Midwest's oldest, and most respected Interactive firms. Tom has been blogging since 1998, sharing the insight gained from helping small to medium sized businesses use digital and Web technology as powerful tools to re-enforce their brands.
Tom oversees the day to day operations of the firm, and lives in suburban Milwaukee, Wisconsin with his wife Marjie and their two dogs. When Tom isn't busy being a superhero, he's also a wine snob, music junkie, Ex-Milwaukee Radio Guy, HDTV expert, political wonk, hopeless romantic and author of "The Complete Idiot's Mini Guide to Realtime Marketing with Foursquare," from Penguin Books.
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- Look, Ma! I’m on the TV!
- A Connected World Includes a Connected Workplace
- Future Web: Skating to Where the Puck is Going.
- Consider Dabbling in Social Media
- February’s Busy Speaking Schedule
- Kerry Molenda: Tom - I just read your posting this morning... I have been a bit lax on my LinkedIn. Thank you for sharing this with me. I am going to post it in a ...
- Tom Snyder: Word of mouth is such a powerful promotional tool. The goal of most business use of Social Media is an attempt to create that... even if artificially....
- Tom Snyder: Thanks, Mike. A lot of people have come into the web development space from different directions, and so have different goals in their design. With pr...
- MRC58: Tom, "transparently reinforces the brand experience" is a powerful phrase for web design and development. I like it, but not many agencies can pull th...
- Anthony Rotolo: Hey Steve... "Popular" may be a relative term... Movin' On lasted 2 seasons, so it had decent enough viewership, but probably was just popular south o...
- Tom Snyder: Thanks. Jim! Doing things like this continue to muddy the whole "ROI" discussion. Does giving away advice reduce my "R" or just increase my "I" and re...
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17 December 1999
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