Archive | December, 1999

Good Web site Design and Healthy Sales – The Correlation!

17 December 1999

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Late last year IBM spared no expense to position itself as an Internet leader. National television ads and other marketing campaigns helped e-commerce grab the public eye. However, there was a small fly in the ointment — by their own admission, IBM’s own Web site was a mess. The most popular feature was a search […]

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Search Engines – Revisited – Part 2

17 December 1999

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Last Month I talked about how the title of a page on your Web site contributes to your findability by the search engines. Metatags are also critical to your search engine placement. They embed Keywords and Descriptions within a page, that, while invisible to the human visitor, are searched for and indexed by search engine […]

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